INSPIRING LECTURE

The Future of Agriculture

The agricultural sector fuels the world. Without agriculture, there would – pretty much – be no food in our bellies, and no healthy humans to keep the world going. Each and every step of the food journey – from the farm to the table – is set to be transformed by technological advances.

The future of farming will see the implementation of highly specialised and autonomous equipment like drones, self-driving harvesting systems and tech like artificial intelligence. These will all facilitate better efficiency, greater crop yields and more sustainable agricultural practices. Breakthroughs in agriculture will encompass data analytics and predictive tools – technologies that will make decision making more efficient and can help optimise the use of seeds, water, fertiliser and pesticides.

TOPICS THAT WILL BE COVERED

PRECISION AGRICULTURE

Farming efficiency depends on our ability to predict natural conditions – and with the global food crisis looming, our ability to react as quickly as possible is becoming increasingly crucial. One way to do this is with precision agriculture, in which sensor tech, robotics, the IoT, satellite tech and drones are used to gather precise data. This enables farmers to measure the performance of a site and its crops, predict climate changes and immediately react to them, and choose suitable crops that produce higher, life-saving yields.

LIVESTOCK FARMING

Imagine a field with cattle. A drone buzzing overhead, collecting images. These images, combined with information from sensors installed all over the farm, enable the farmer to make informed decisions – for instance that it’s time to move a few cows – identified by RFID chips – to the stables. Did you know that a cow can line up for automated milking whenever she wants? Robots monitor how much she eats, the number of times she visits the milking machines, and the quality of milk she produces. Welcome to the future of livestock farming.

URBAN FARMING

Urban or vertical farms grow crops in 3D: rows of plants in soil or nutrient-enriched water (hydroponics) with LEDs mimicking natural light and sensors optimising growing conditions. Closed-loop systems (aquaponics) make it possible to grow fish as well as greens. Excess water from the plants is filtered and drains into the fish tanks. The fish waste is used as plant fertiliser. Urban farming makes clever use of space and leaves ecosystems intact. Being located close to consumers means produce reaches tables with minimal transportation.

SUSTAINABILITY

The overuse of pesticides and petrochemical fertilisers, deforestation, and soil and water conservation are some of today’s most pressing issues for which sustainable agriculture offers many solutions. Sustainable farming can be achieved by implementing biotechnology (think lab-grown meat and genetically enhanced crops), indoor farming, and a host of other practices. The automation of agricultural tasks like pollination, seeding, soil treatment, weeding, fertilising, and harvesting would largely eliminate humans from farming and result in minimal water, space and pesticide usage and lower waste production.

ETHICS

In many ways, people are no longer separate from technology. It is, therefore, important to keep an eye on the moral side of technological developments. We need to philosophize about the implications for the world of tomorrow and ensure we take important ethical considerations into account. We need to determine our boundaries and have (and voice) opinions about how people and machines should work together. What will happen to our individual rights and how will we deal with privacy and risk management? How will we remain happy in the world of tomorrow?

NEW SKILLS & ROLES

New technological developments in agriculture are changing how our food is produced. This transformation also means that farmers are going to require expertise from specialists and leads to the development of new careers. Think hydrologists – professionals who protect the environment and ensure we have access to clean, safe water. Or drone technologists who use robotics in the air to show farmers how to reduce crop damage and increase yields. Other new roles include precision agriculture technologists or food scientists who create new food products and improve existing ones.

FUTURE LEADERSHIP

The future of work requires a new type of manager, one who challenges the status quo and is willing to abandon 20th century ‘best practices’. There will be a move to flatter hierarchies as millennials are great team players and see traditional hierarchies as outdated. They are result-driven and expect their managers to be the same. The managers of the future offer employees opportunities to develop new skills and explore new positions.

ORGANISATION OF THE FUTURE

The company of the future is hyper connected. It closely monitors new developments and collaborates with start-ups, scientists and universities. It uses smart algorithms to analyse the world and employs a flexible workforce capable of rapidly developing new products, services or processes, and offering support on complex issues. The company of the future requires accessible leaders who inspire, have new visions and are prepared to veer off the beaten track.

CUSTOMIZED KEYNOTE

We also offer customised keynotes. Existing lectures can be adjusted to your requirements, or we can develop a new keynote that is specifically tailored to what you need.

I AM INTERESTED
IN THIS LECTURE

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RICHARD VAN HOOIJDONK

TRENDWATCHER & FUTURIST
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As the global population soars, can we keep up with hunger? Vertical farming, smart algorithms, and gene editing promise a future in which farmers can feed the world.

PERFORMANCES

Below you will find some videos of various performances and interviews with, among others, RTL Boulevard, RTL News, VARA and BNN. More videos can be viewed here.

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Testimonials

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Richard van Hooijdonk provides a dazzling presentation on numerous technological developments and their impact on society and the economy. Credible, high-speed and to the point. Inspires to think and act.

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CEO
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An impressive and noteworthy presentation for our employees and customers. The rate at which change is happening - which you eloquently brought across in your energetic speech - requires a disruptive approach. To be continued!

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Enthusiastic speaker, a good and versatile story. Everyone was ‘wowed’ by the lecture.